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Powering Up on Plant Protein

24 March 2021 – Plant protein is continuing to gain traction as the plant-based revolution marches on. Plant-based eating has continued to evolve, reaching not just mainstream but what might even be described as global phenomenon status. It has developed strongly in...

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COVID-19 Drives Prioritization of Immune Health

09 December 2020 - In Tune with Immune is one of Innova Market Insights’ Top Trends for 2021, reflecting how immunity and health has become top of mind for consumers, with ongoing anxieties over COVID-19 continuing to be a key focus for next year and beyond. “Ongoing...

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COVID-19 Drives Prioritization of Immune Health

09 December 2020 - In Tune with Immune is one of Innova Market Insights’ Top Trends for 2021, reflecting how immunity and health has become top of mind for consumers, with ongoing anxieties over COVID-19 continuing to be a key focus for next year and beyond. “Ongoing...

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European innovators target the ‘chocoisseurs’

15 Oct 2019 ---There is no arguing that Europeans love their chocolate: on average three-quarters of consumers include chocolate in a typical grocery basket, while per capita consumption rates are among the highest in the world, with annual intakes of 10kg or more in...

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Digestive health gains ground in new product development

26 Sept 2019 --- Gut health is increasingly establishing itself within the food industry. Despite some ongoing issues regarding efficacy and definitions, the science behind gut health continues to encourage the use of fibers, prebiotics and probiotics for digestive...

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Holistic Health Speaks to All Generations

27 Aug 2019 --- Nutrition that supports both physical and emotional wellbeing is thriving. It can target different generations with more specific holistic approaches to help identify opportunities and optimize innovation. New research from...

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It Is All About Me: Nutrition Becomes More and More Personal

25 Jul 2019 – The idea of ‘personalized nutrition' is currently generating a significant buzz in the food industry, and innovators are seeking new ways to tackle the many and varied demands of the modern consumer. ‘Today’s consumers are more engaged with their food...

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A Question of Balance for Clean and Clear Label

16 Jul 2019 --- Clean and clear labeling concerns are now well established in the food and beverage industry, having featured as a key and running theme through all Innova Market Insights’ Top Trends forecasts in recent years. More than ten years ago ‘Go Natural’ led...

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Flavor Trends: On a Discovery Mission

3 Jul 2019 --- The search for something new, different, and exciting is leading flavor developments in food and beverage, supported by an ongoing interest in natural, clean label and healthier options. ‘New Discoveries’ emerges as the leader in Innova Market Insights’...

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Millennials Adopt a Fourth Meal Culture

20 Jun 2019 -- There has been a 14% average annual growth in food and beverage launches with a snacking claim (Global, CAGR 2014- 2018), according to Innova Market Insights. For most consumers, snacking is a part of daily life and always has been. What is changing is...

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Reaching Adventurers: Consumers love to discover new flavors

14 May 2019 --- Two out of three US consumers “love to discover new flavors’, while the same proportion say that ‘going out for dinner inspires their home cooking” (Innova Market Insights consumer survey 2018). Adventurous, daring and re-imagined flavors are emerging...

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The Plant Kingdom Flourishes

13 Dec 2018-- According to the Innova Market Insights’ 2018 Consumer Lifestyles Survey, 8 in 10 US consumers have changed their own or their family’s diet to try to be healthier, with over 39% of them have increased their consumption of fruit and vegetables in order...

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For Press Enquiries

 
Su Ha
Innova Market Insights
Velperweg 18
6824 BH Arnhem
The Netherlands
 
 
 
 
P: 00 31 26 303 2411
E: su@innovami.com